{"title":"Color that stays put","description":"\u003ch2\u003eColour that lasts, even after two weeks\u003c\/h2\u003e\n\u003cp\u003eColour fades fastest in the first 72 hours after treatment. The biggest gain lies not in the product, but in what the customer does during that period: do not wash, no hot water, and then cleanse with a colour-fast shampoo without aggressive sulphates.\u003c\/p\u003e\n\n\u003ch3\u003eWhy colour bleeds\u003c\/h3\u003e\n\u003cp\u003eDuring colouring, the hair cuticles open and the pH rises. The pigment is not yet fixed. Hot water and strongly cleansing shampoo open the cuticle again and wash away pigment, visible as coloured foam in the drain. Hair that is already porous due to previous bleaching or colouring holds pigment worse anyway.\u003c\/p\u003e\n\n\u003ch3\u003eWhat you give the customer\u003c\/h3\u003e\n\u003cul\u003e\n\n  \u003cli\u003eDo not wash for the first 48 to 72 hours, so that the pigments can bond.\u003c\/li\u003e\n\n  \u003cli\u003eAfter that, a maximum of two to three washes per week, with lukewarm water.\u003c\/li\u003e\n\n  \u003cli\u003eDelicate shades such as red, copper, pastel and cool blonde shades fade faster. Always sell colour maintenance with these.\u003c\/li\u003e\n\n  \u003cli\u003eIf colour bleeds extremely quickly, first look at the porosity of the hair, not just the product.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat it solves\u003c\/h3\u003e\n\u003cp\u003eFor maintenance between treatments, a \u003ca href=\"https:\/\/pro.koos.shop\/products\/imago-shampoo-color-perm\"\u003ecolour-fast shampoo without aggressive cleansers\u003c\/a\u003e works. Immediately after treatment, you finish with a \u003ca href=\"https:\/\/pro.koos.shop\/products\/imago-pro-shampoo-after-color\"\u003eprofessional after-colour cleanse\u003c\/a\u003e. A \u003ca href=\"https:\/\/pro.koos.shop\/products\/imago-2-fasen-conditioner-250ml\"\u003eleave-in that closes the cuticle\u003c\/a\u003e gives shine and combability without weighing it down.\u003c\/p\u003e\n\n\u003ch3\u003eFrom the practice of KOOS\u003c\/h3\u003e\n\u003cp\u003eAfter years at the counter, we know that colour loss is not always due to the treatment. Heart medication and the menstrual cycle can also temporarily change the hair structure and thus affect the colour result. Keep that in mind if a customer keeps complaining about fast fading without a clear cause. And the silent saboteur we see most often is cheap silicone shampoo from the supermarket, which puts a layer on the hair where colour and care can no longer penetrate.\u003c\/p\u003e\n\u003cp\u003eProfessional tip for the mixing bowl: use a cloth instead of a brush to mix your colour or emulsion. You get a smoother, more even emulsion and thus a more even final result.\u003c\/p\u003e\n\n\u003ch3\u003eFrequently asked questions\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHow long should a customer wait to wash after colouring?\u003c\/strong\u003e\u003cbr\u003eAt least 48 hours, preferably 72 hours, so that the pigments can bond.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy does red fade faster than brown?\u003c\/strong\u003e\u003cbr\u003eRed and copper pigments are larger and less stable and wash out faster than deep browns.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes a colour-fast shampoo really help?\u003c\/strong\u003e\u003cbr\u003eYes, provided it is without aggressive sulphates. Those cleanse too strongly and pull pigment with them.\u003c\/p\u003e\n\n\u003cp\u003eIf the hair does not hold colour, then look at \u003ca href=\"https:\/\/pro.koos.shop\/collections\/herstel-na-chemische-behandeling\"\u003erecovery after chemical treatment\u003c\/a\u003e: porous hair is often the real cause.\u003c\/p\u003e","products":[{"product_id":"imago-shampoo-color-perm","title":"Imago Shampoo Color\/Perm","description":"\u003ch2\u003eRestore and care for chemically treated hair\u003c\/h2\u003e\n\u003cp\u003eImago Shampoo Color\/Perm is a conditioning shampoo specially developed for color-treated and chemically treated hair. The formula helps restore the hair's moisture balance, which is essential after treatments such as coloring or perming.\u003c\/p\u003e\n\n\u003cp\u003eThe shampoo cleanses the hair gently and helps maintain a healthy appearance. Thanks to the conditioning ingredients, the hair feels soft, smooth, and easy to comb through after use.\u003c\/p\u003e\n\n\u003cp\u003eThe pleasant fruity fragrance provides a fresh and conditioning experience while washing. At the same time, the formula helps protect the hair from drying out, allowing it to retain its natural shine.\u003c\/p\u003e\n\n\u003cp\u003eWith regular use, the hair remains in better condition and looks vibrant and well-cared for. For optimal results, the shampoo can be combined with an additional treatment such as a restorative cream.\u003c\/p\u003e\n\n\u003cp\u003eImago Shampoo Color\/Perm is available in 50 ml, 250 ml, 1000 ml, and 5000 ml, making it suitable for both home use and intensive use in the salon.\u003c\/p\u003e\n\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eRestores the moisture balance of chemically treated hair\u003c\/li\u003e\n\n\u003cli\u003eMakes the hair silky soft and smooth\u003c\/li\u003e\n\n\u003cli\u003eProvides a natural shine\u003c\/li\u003e\n\n\u003cli\u003ePleasant fruity fragrance\u003c\/li\u003e\n\n\u003cli\u003eAvailable in multiple sizes\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003cp\u003eDirections: Apply an adequate amount of shampoo to damp hair, massage gently, and then rinse thoroughly.\u003c\/p\u003e\u003cp\u003eIngredients: Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, PEG-4 Rapeseedamide, Sodium Cocoamphoacetate, Polysorbate 20, Panthenol, Tocopheryl Acetate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Laurdimonium Hydroxypropyl Hydrolyzed Wheat Protein, Hydrogenated Vegetable Oil, Glyceryl Oleate, Caprylyl Caprylate\/Caprate, Parfum, Glycerin, Sodium PCA, Sodium Lactate, Citric Acid, Glycolic Acid, Malic Acid, Pyruvic Acid, Tartaric Acid, Benzophenone-4, Sodium Chloride, Methylchloroisothiazolinone, Methylisothiazolinone, Sodium Propylparaben, Alcohol Denat., Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Lactic Acid, Sodium Hydroxide, Tocopherol, CI 15985, CI 14720.\u003c\/p\u003e\n\n\u003ch3\u003eOrder Imago Shampoo Color\/Perm quickly and easily from KOOS!\u003c\/h3\u003e","brand":"Imago","offers":[{"title":"50ml","offer_id":46305166721243,"sku":"21091453","price":2.95,"currency_code":"EUR","in_stock":true},{"title":"250ml","offer_id":46305166754011,"sku":"21091992","price":7.25,"currency_code":"EUR","in_stock":true},{"title":"1000ml","offer_id":46305166786779,"sku":"21091946","price":20.95,"currency_code":"EUR","in_stock":true},{"title":"5000ml","offer_id":46305166819547,"sku":"2109085","price":49.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0731\/3250\/7355\/files\/imago-shampoo-colorperm-2122678.jpg?v=1782215893"},{"product_id":"imago-2-fasen-conditioner-250ml","title":"Imago Haircare 2-Phase Leave-In Spray 250ml","description":"\u003ch2\u003eDetangles and conditions instantly\u003c\/h2\u003e\n\u003cp\u003eImago Haircare 2 Phases is a leave-in conditioner that instantly detangles and conditions the hair without weighing it down. The two-phase formula combines conditioning and protection, making the hair easier to comb through and giving it a healthy shine.\u003c\/p\u003e\n\n\u003cp\u003eThanks to the high content of amino acids and wheat proteins, the hair is intensively nourished and hydrated. These active ingredients penetrate deep into the hair fiber and help improve the structure of the hair. As a result, the hair feels softer and frizz is reduced.\u003c\/p\u003e\n\n\u003cp\u003eThe conditioner is particularly suitable for dry, damaged, or frizzy hair. It also helps to repair and protect the hair after swimming in chlorinated water. In addition, it supports curl formation in permed hair and helps keep the color of colored or bleached hair beautiful for longer.\u003c\/p\u003e\n\n\u003cp\u003eBecause it is a leave-in product, the conditioning remains active in the hair without rinsing. This makes it ideal for daily use and quick conditioning moments.\u003c\/p\u003e\n\n\u003cp\u003eImago Haircare 2 Phases is a practical solution for anyone looking for immediate results: smoother, shinier, and more manageable hair.\u003c\/p\u003e\n\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eDetangles the hair instantly without rinsing\u003c\/li\u003e\n\n\u003cli\u003eNourishes and hydrates with amino acids and wheat proteins\u003c\/li\u003e\n\n\u003cli\u003eAdds shine and reduces frizz\u003c\/li\u003e\n\n\u003cli\u003eProtects colored and damaged hair\u003c\/li\u003e\n\n\u003cli\u003eIdeal after swimming or for dry hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cp\u003eUsage: Shake well before use. Apply to dry or towel-dried hair and then comb through. Do not rinse.\u003c\/p\u003e\n\n\u003cp\u003eIngredients: Aqua, Disiloxane, Dimethicone, Cetrimonium Chloride, Hydrolyzed Vegetable Protein, Hydrolyzed Wheat Protein, Parfum, Sodium Benzoate, Dimethiconol, Benzophenone-4, Benzyl Alcohol, Polyquaternium-16, Sodium Hydroxide, Citric Acid, Alcohol Denat., BHT, Phenoxyethanol, Sodium Chloride, PPG-15 Stearyl Ether, Lactic Acid, Linalool, Limonene, Citrus Limon Peel Oil, Hexamethylindanopyran, Terpineol, Amyl Salicylate, Linalyl Acetate, Pinene, Eugenol, Citronellol, Citral, Citrus Aurantium Peel Oil, Dimethyl Phenethyl Acetate, CI 42051.\u003c\/p\u003e\n\n\u003ch3\u003eOrder Imago Haircare 2 Phases 250ml quickly and easily at KOOS!\u003c\/h3\u003e","brand":"Imago","offers":[{"title":"Default Title","offer_id":46852542824667,"sku":"2109069","price":11.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0731\/3250\/7355\/files\/imago-haircare-2-fasen-leave-in-spray-250ml-9008230.jpg?v=1782215832"},{"product_id":"imago-pro-shampoo-after-color","title":"Imago Pro Shampoo After Color 1000ml","description":"\u003ch2\u003eRestores and seals after coloring\u003c\/h2\u003e\n\u003cp\u003eImago Pro Shampoo After Color is designed for use immediately after a color treatment. During coloring, the hair becomes alkaline, causing the hair cuticles to open. This shampoo helps restore that balance and return the hair to a healthy state.\u003c\/p\u003e\n\n\u003cp\u003eThanks to its acidic pH, the shampoo neutralizes the alkalinity of the colorant. This allows the hair cuticles to close again, which is essential for color retention. The result is a more even color and longer-lasting color.\u003c\/p\u003e\n\n\u003cp\u003eThe formula ensures that the hair feels soft and smooth after treatment without becoming weighed down. The hair gets a natural shine and looks well-cared for. In addition, the shampoo helps make the hair easier to comb through and prevents static hair.\u003c\/p\u003e\n\n\u003cp\u003eThis shampoo is ideal as a fixed step after every color treatment in the salon. It provides a professional finish and enhances the final result of the coloring. By properly treating the hair immediately after coloring, the quality of the hair is better preserved.\u003c\/p\u003e\n\n\u003cp\u003eAn essential product for every hairdresser who works with hair color and wants to get the maximum out of their color result.\u003c\/p\u003e\n\n\u003cp\u003eFeatures:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003eAcidic pH neutralizes after coloring\u003c\/li\u003e\n\n\u003cli\u003eCloses the hair cuticles for better color retention\u003c\/li\u003e\n\n\u003cli\u003eProvides shine and a smooth result\u003c\/li\u003e\n\n\u003cli\u003eWorks antistatically\u003c\/li\u003e\n\n\u003cli\u003eIdeal for the first wash after coloring\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\u003cp\u003eUsage: Take enough shampoo in your hand for the amount of hair, massage it in gently and leave to work for 5 minutes. Then rinse thoroughly.\u003c\/p\u003e\u003cp\u003eIngredients: Aqua, Sodium Laureth Sulfate, PEG-7 Glyceryl Cocoate, PEG-15 Cocopolyamine, PEG-4 Rapeseedamide, Disodium Laureth Sulfosuccinate, Sodium Chloride, Polyquaternium-10, PEG-12 Dimethicone, PEG-200 Hydrogenated Glyceryl Palmate, Parfum, Citric Acid, Alcohol Denat., Potassium Sorbate, Methylchloroisothiazolinone, Methylisothiazolinone, Sodium Propylparaben, Linalool, Limonene, Citrus Limon Peel Oil, Hexamethylindanopyran, CI 16255, CI 60730.\u003c\/p\u003e\n\n\u003ch3\u003eOrder Imago Pro Shampoo After Color 1000ml quickly and easily at KOOS!\u003c\/h3\u003e","brand":"Imago","offers":[{"title":"Default Title","offer_id":46852593221851,"sku":"21091940","price":22.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0731\/3250\/7355\/files\/imago-pro-shampoo-after-color-1000ml-7208853.jpg?v=1782211335"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0731\/3250\/7355\/collections\/kleur-die-blijft-zitten-2512067.jpg?v=1782207971","url":"https:\/\/pro.koos.shop\/en\/collections\/kleur-die-blijft-zitten.oembed","provider":"KOOS • alles voor de kapper","version":"1.0","type":"link"}